TMA MEMBER-CREATED CONTENT GUIDELINES

TMA uses member-created content throughout the organization. Member-created content allows more voices to be heard through different formats, such as articles, videos, or digital features.


The following guidelines are exclusively for member-created marketing content assigned by the TMA Marketing and Communications Council or TMA staff, or for content members submit for consideration for TMA’s thought leadership opportunities. TMA’s Journal of Corporate Renewal (JCR) may have additional considerations. For questions about assigned articles for the JCR, please reach out to the issue’s guest editor.

Guidelines for Contributing Members

  1. Content Must Add Value
    o The priority is sharing insights, experiences, or perspectives that benefit fellow members.
    o Your company name and what you do may be included, but should be secondary.
  2. Not an Advertisement
    o Your submission is not an ad and cannot be overtly promotional.
    o If your goal is full promotional control, please consider paid advertising opportunities instead.
  3. Editorial Oversight
    o TMA staff reserves the right to review, edit, or decline content.
    o Contributions must meet TMA standards and align with our mission.
  4. Above All, Offer Value
    o Members want to hear from their peers.
    o Content should educate, inspire, or spark new thinking—not sell.

By contributing, you help TMA:

  • Showcase the strength of our community.
  • Share diverse member perspectives.
  • Ensure TMA’s communications are well-rounded, engaging, and meaningful

Your voice matters, and this is an opportunity to shape the way members connect and learn from one another.