TMA Webinar: CROs at the Helm of Turnarounds

Sep 7, 2011

(TMA Global)

CHICAGO — Steering distressed companies through the choppy waters of today’s volatile economy demands a unique set of skills. Chief restructuring officers who led restructurings of such companies as Pilgrim’s Pride and Bally Total Fitness will talk about those requirements in a Turnaround Management Association Webinar.

The teleconference, "CRO 201: Executing the Operational Turnaround," will be held from noon to 1 p.m. Eastern, Tuesday, September 27. The Web-based seminar is pertinent to restructuring and bankruptcy professionals and others involved in stabilizing businesses in various stages of distress. Register at

Discussion topics include situation analysis, management team evaluation, corporate operations centralization and consolidation, liquidity management, and cost reduction and revenue enhancement strategies. The speakers are:

  • Carl Lane, founder of Willow Tree Consulting Group, Chicago. Lane has more than 20 years’ experience in providing interim management and turnaround consulting to middle-market and large corporate companies, creditors and shareholders. Representative engagements include Pacer International, Bally Total Fitness, Federal Mogul, Florsheim Shoes and Jacobson Stores. Previously, Lane was a managing director at AlixPartners LLP and a principal at Deloitte Financial Advisory Services LLP.
  • William Snyder, CTP, managing partner, CRG Partners Group LLC, Dallas. Snyder and five other industry professionals earned the TMA 2010 Turnaround of the Year Award in the Mega Company category for restructuring U.S. chicken producer Pilgrim’s Pride. Recently, Snyder plunged into a thicket of drama as the court-appointed CRO of the Texas Rangers baseball team. A certified turnaround professional, Snyder has restructured and managed companies involved in distribution, food service, healthcare, high tech, manufacturing, retail, restaurants and telecommunications, among other industries.
  • Brad Coulter, CTP, director, O’Keefe & Associates LLC, Bloomfield Hills, Mich. Before entering consulting, Coulter worked overseas as a finance director on two separate $120 million start-up joint venture float glass projects in Asia. A certified turnaround professional, Coulter has served as a CRO and receiver and led companies through refinancing transactions, sales and liquidations.
  • Jacen Dinoff, principal, co-founder and chief executive officer, KCP Advisory Group LLC, Burlington, Mass. Dinoff has more than 16 years’ experience shepherding companies through transition, reorganization and other processes that improve operational efficiency and profitability. His engagements include financial and operational restructurings, sales and liquidations, and senior debtor/creditor advisory functions.

TMA,, has more than 9,000 members in 47 regional chapters, including turnaround practitioners, attorneys, investors, lenders and accountants. Follow TMA at

NOTE TO MEDIA: Fulltime business reporters and editors who want to listen to the Webinar should email contact information to by noon Central, Monday, September 26.

For more information, contact:

Michele Drayton
Communications Manager

AlixPartners LLP Anderson Bauman Tourtellot Vos Jefferies Conway MacKenzie Hilco

Hilco Conway MacKenzie Jefferies Anderson Bauman Tourtellot Vos AlixPartners LLP